where design meets agriculture

March 26, 2022

10:00AM - 02:30PM

Virtual Event

Join us at Spring!

At Spring, we will explore the role and opportunity of design in agriculture.  Join engaging sessions, participate in our design challenges, meet our guest speakers, and get to know our team.

Design for Agriculture

Learn how design and research can play a role in transforming agriculture globally and bring human-centered experiences to the agricultural community.

Design Challenges

Participate in creative design or interaction design challenges, and bring your ideas to life for empowering agriculture with design.

Exciting Awards

Stand a chance to win exciting awards and bragging rights for participation, as well as for winning the Design Challenge.

Insightful Discussions

Join and participate in sessions on a host of topics, with experienced designers, researchers, product managers and guest speakers.

Participate in the Design Challenge

Meet our Speakers

Ankit Dubey

Product Designer

Abhilash Ramachandran

Product Designer

Thiyagu Vairakkannu

Product Designer

Ranganath Krishnamani

Founder and Creative Director
Liquidink Design

Rizwan Hashim

Product Manager

Nagesh KM

Product Manager

Vishnu Kaura

Product Manager

Akhil Dalal

Product Manager

Samina Ali

Product Manager

Bramhani Rao

UX Researcher

Harsha Gupta

UX Researcher

Naroo Krishnan

Head of Products


10:00AM – 10:15AM

Welcome to Spring

Welcome to Spring! Meet the team, learn about the motivation for this event,  and what’s in store for the rest of the day.

10:15AM – 10:45AM

Agriculture - Challenges and Opportunities

A panel discussion on the key challenges and opportunities in the field of Indian agriculture today.

10:45AM – 11:15AM

Bringing Farmers onto the Digital Era

How can farmers benefits from the digital revolution. What obstacles do they face in coming onboard to the digital era, and how can we overcome these?

11:15AM – 11:45AM

Designing for Sustainable Agriculture

Using the example of the #EndTheBurn program, an initiative to end crop stubble burning in India, learn how design and communication play a vital role in driving farmers towards sustainable agricultural practices.

11:45AM – 12:15PM

Transforming Rural Livelihoods

Transforming rural livelihoods through employment, enablement and empowerment – learn about the largest rural gig work platform for rural India, the role of design in making this come alive.

12:15PM – 12:30PM

Break Time

Time for a short break! Use this time to re-energise yourself with the help of a short mindfullness activity and recalibrate yourself for more fun sessions coming your way.

12:30PM – 01:00PM

The eCommerce Transformation in Agriculture

In the past decade and more, eCommerce has completely transformed industries such as retail, transportation, and food delivery. How is agriculture poised to transformation through eCommerce and connected marketplaces, and what does the future hold?

01:00PM – 01:30PM

Research - in Pandemic times and in Good times

How do you conduct user research successfully in a field like agriculture? What have been the proven best practices for research during the recent pandemic times?

1:30PM – 2:15PM

The Art of Storytelling

What goes into a good story? How do you craft and tell a story well? Learn the art of storytelling from Ranganath Krishnamani, Founder and Creative Director at Liquidink Design.

02:15PM – 02:30PM

Winner Announcements + Closing

Who won the Design Challenge? Stick around for this and other cool awards and announcements.

Spring @nurture.farm | March 26, 2022

Meet the Team

Play Video

About Us

nurture.farm is an open, digital platform for sustainable agriculture. nurture.farm offers complete integrated solutions to secure sustainable outcomes for the agricultural ecosystem. nurture.farm’s solutions reach across the food system, expanding choice – making access transparent, affordable and convenient for all.

Join our team!

We are constantly looking to collaborate with talented individuals eager to join us in this endeavour. If you are looking for a valuable experience, do reach out to us on jobs@nurture.farm. We would love to hear from you!

Got any questions? Connect with us on spring@nurture.farm

Come join us on March 26, 2022 to learn how design and research can play a role in transforming agriculture globally and bring human-centered experiences to the agricultural community.

Your seat is booked!

Welcome to Spring. Your registration for Spring has been confirmed. An email with joining details for this event will be sent to you soon. Don’t forget to check out and participate in the Design Challenge.  We look forward to meeting you soon!

Download the Report